Friday, 9 March 2018

Coast Live Project:Research-Trend Analysis


                      Analysing trends is an important part of the design process , especialy when you are working with a high street company as Coast . Below are a couple of boards I have put together  illustrating Spring/Summer trends of 2018 . I have focused on both macro and micro trends and looked on how coast is using them already in their current collections.

Macro Trends:

Micro Trends

         Looking on catwalk at brands such as Valention and Balenciaga there  are certain elements that remind me of coast . Easier to spot is the resamblance between Valention and Coast . Could Valentino be an influencer for Coast?

Coast designs that reming me of Valentino Spring/Summer 2018 Collection




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